Rackspace Hosting Launches Carbon Calculator

February 18, 2009 by  

Webmaster News SAN ANTONIO – Rackspace® Hosting, (NYSE: RAX), the world’s leader in hosting, today announced that they will have new tools available to help customers assess and reduce their environmental impacts. Rackspace customers can now estimate their total carbon footprint utilizing a new business carbon calculator, and access information to allow them to take steps to reduce and then mitigate their global warming impact.

The new carbon calculator was developed for Rackspace by NativeEnergy, a leading international provider of high quality carbon offsets and emission reductions, and represents the continuation of efforts to promote environmentally friendly programs that began under Rackspace’s Greenspace initiative, which was launched in 2007.

Through these new tools, Rackspace customers can also access Greenspace web resources to learn more about climate change and effective steps they can take to reduce their carbon impact, like reducing wasteful packaging practices and using energy efficient hardware. These customers will also be able to learn how they can mitigate their global warming emissions by purchasing high quality carbon offsets from NativeEnergy, where there is a focus on helping new renewable energy projects get financed and built so that energy from these projects can displace energy that otherwise would have to come from burning fossil fuels, a major contributor to global warming. Businesses can also save their data and track their progress over time with these new tools.

“Rackspace is committed to helping our customers meet objectives on all fronts. This new small business carbon calculator is a valuable addition to our suite of Green-focused offerings and will be a benefit for Rackspace and our customers as we continue our efforts to be more environmentally friendly,” said John Engates, CTO, Rackspace Hosting.

“Many companies want to do more to reduce their potential negative impact on the planet,” says Tom Boucher, NativeEnergy president and CEO. “Rackspace is not only leading the way, the company is engaging its customers to support real and effective solutions that can help businesses reduce their environmental impacts and achieve corporate goals.”

Rackspace is a longtime proponent of the Green movement and makes conscious efforts to continue making positive changes to decrease its and its customers’ carbon footprint. Specifically, Rackspace designs all data centers with power conservation in mind and also operates one facility on renewable energy. Rackspace is currently working towards its LEED certification for the company’s corporate headquarters. In addition, Rackspace leverages energy efficient hardware and equipment which consume less electricity. Each year, Rackspace hosts its annual “Green Day” event inviting vendors and nonprofit organizations to present employees with environmentally friendly tips. Ongoing employee education campaigns and the Green Council, an employee led group focused on green education and sustainability, are additional ways in which Rackspace shows its commitment to the environment.

The calculator, which can be used by anyone who visits the Rackspace website, can be viewed at

About Rackspace Hosting
As the leader and specialist in hosting services, Rackspace® Hosting is changing the way businesses worldwide buy IT. Rackspace delivers computing-as-a-service, integrating the industry’s best technologies into a flexible service offering, making computing more reliable and affordable. A trusted partner to companies of all sizes, Rackspace enables IT departments to be more effective. Rackspace is distinguished by its award-winning Fanatical Support®, furthering the company’s mission to be one of the world’s greatest service companies. Rackspace is recognized as one of FORTUNE Magazine’s 100 Best companies to work for in the US, ranking number 43 on the 2009 list. Rackspace’s portfolio of hosted IT services includes managed hosting (, email hosting ( and cloud hosting (

About NativeEnergy
NativeEnergy leverages market demand for carbon offsets to bring online new Native American, family farmer and community-owned renewable energy projects. NativeEnergy offers third-party verified and certified renewable energy credits, and offsets from a variety of operating projects across America and internationally. Through its novel approach of bringing upfront payment to renewable projects for the estimated future carbon offsets, NativeEnergy enables its clients to help directly finance the construction of specific new wind farms and other renewable energy projects. Continuing to focus on real, additional offsets that provide both an environmental and a social benefit, more information is available at NativeEnergy is a founding member and Co-Chair of the International Carbon Reduction and Offset Alliance.

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