DomainTools® Appoints Bruce Roberts as VP of Technology and Jeff Day as VP of Marketing and Product

September 20, 2013 by  

Web Hosting ServicesSeattle WA – DomainTools®, the leader in domain-name research and monitoring, is pleased to announce the appointments of Bruce Roberts to Vice President of Technology and Jeff Day as Vice President of Marketing and Product. Both Executives bring deep enterprise software experience in growth-company environments, and add critical leadership acumen as DomainTools invests heavily to meet increasing demand from clients in the Cyber Security and Brand Protection markets.

DomainTools’ Enterprise business has grown over 300% in the last year, as companies and government agencies turn to DomainTools’ market-leading Whois and DNS data to help investigate cybercrime and online brand fraud. DomainTools’ client base includes some of the largest and most well-known organizations in network security, brand protection, hosting and DNS, internet software, and law enforcement.

According to research done by IDC, the cyber security technology market is a $28B market, growing at over 7% annually. And a research study by Internet Fraud Watchdog found that online brand counterfeiting cost companies over $600B annually worldwide. Online crime is growing at an alarming rate and current solutions are not keeping up. By definition, nearly all cyber attacks start with a domain name (website), IP Address or email. And organizations are looking to “Big Data” solutions to monitor activity on the internet, prevent attacks where possible and investigate attacks when they happen.

Whois and DNS data, including historical data, is a critical component in the fight on cyber crime and DomainTools has the best DNS and domain name Whois intelligence available. To take advantage of the proven market opportunity, and to leverage its unique and critical data set, DomainTools has spent the majority of 2013 developing new products and shifting its go-to-market resources for the cyber security and brand protection enterprise customer.

“DomainTools is experiencing rapid growth in the enterprise segment primarily due to the increasing recognition that DNS intelligence is a critical instrument in the fight on cyber crime and online brand fraud,” said Timothy Chen, CEO at DomainTools. “Bruce and Jeff each have a long history of developing and bringing to market successful enterprise products. We’re excited to have them both on the DomainTools team.”

Bruce is a 20-year veteran in engineering and systems development, with a Ph.D. in Applied and Engineering Physics from Cornell University. Before DomainTools, he was Chief Technology Officer at Rouxbe Global Food Group. Bruce has held lead architect and management roles at HP and Opsware and was key in developing the early sites for and

Most recently, Jeff was the founder and CEO for Enodo Software, a cloud-based big data analytics technology for Marketing Performance Management. Over the last 15 years he has lead marketing organizations and product management at companies such as Apptio, HP, PolyServe, Sun Microsystems and Intel.

DomainTools’ has built the largest and most comprehensive collection of domain name, IP, Whois and DNS data available, covering over 250mm domain names, over 300 Top Level Domains and billions of IP Addresses. Bruce and Jeff’s charter is to continue to build and expand these data sets and deliver unique insight through innovative products for enterprise customers trying to protect their networks and their brands.

In addition to expanding the executive team, DomainTools is growing across all functions with 6 positions open in marketing and engineering.

About DomainTools®
DomainTools offers the most comprehensive searchable database of domain name registration and hosting data geared to monitor, protect and investigate online fraud, cyber crimes and brand fraud. Combined with their other data sites such as, and, users of can review millions of historical domain name records from basic Whois and DNS information, to homepage images and email settings. The company’s comprehensive snapshots of past and present domain name registration, ownership and usage data, in addition to powerful research and monitoring resources, help customers by unlocking everything there is to know about a domain name. DomainTools is a Top 300 site in the Alexa rankings. Visit the website at

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