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Melbourne IT Survey of Corporates Shows Brand Managers Divided on ICANN’s New gTLD Domain Names

April 1, 2009 by · Comments Off on Melbourne IT Survey of Corporates Shows Brand Managers Divided on ICANN’s New gTLD Domain Names 

Webmaster NewsMOUNTAIN VIEW, Calif. – Melbourne IT, a Top 5 global domain name registrar and the #1 digital brand management company worldwide, says its corporate clients have had a mixed response to ICANN’s proposed new generic Top Level Domain Names (gTLDs) with interest in the branding advantages of these new domain names balanced by concerns about costs and added complexity for some clients.

Melbourne IT has this week launched a new range of professional consulting services to assist its 3,000-strong corporate client base worldwide to navigate the complexities surrounding the proposed changes to the rules governing the new domain names. These services were developed following feedback from the company’s clients in a recent survey. Read more

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